The Power of Mobile

The Mobile Evolution in here.  The local mobile searches will surpass local computer searches by the end of this year (2013).  The race is on to get these potential customers and clients.  After all bricks and motor business need to compete with there counter parts and if they are not mobile ready then they are leaving money on the table and loosing it to any competitors who have a mobile web site.

When will you decide to join the Mobile Evolution?  Google knows it is coming and spent a lot of research to show online businesses that it is here and business owners need to be concerned about it.  Google created a wonderful tool to show that the presence of mobile is changing the search landscape.  The site is called "Our Mobile Planet".  Google has hired several companies to gain these stats and allow anyone to build bar charts with the results.  Great site!  This is an example:

You can see that about 50% in both Canada and the USA have called a business off their smartphone search.  These customers are in the area of the business and are looking for that specific service or product.  They mean business for the local market and are ready to purchase.

This is very compelling for local business owners to consider a mobile solution for their web sites.

Here are some statistics on where mobile marketing is today.  Optimizing your company’s
website for mobile browsers can boost customer engagement and by 85% (Source: KISS Metrics)

Among small businesses that have created mobile-friendly websites, 84% saw an increase in
new business activity (Source: Web.com)

71% of mobile users say they use their devices throughout the day to perform mobile searches(Source: InMobi)

Among smartphone users, 96% report frequently searching for local information (Source: Google)

Businesses need to be mobile ready or face losses is search traffic and loss is revenue.

 

The power of mobile is in your hands and ours.  Contact us at websitestoronto@aol.com for your mobile site development needs.

Here is a 4 page mobile site which puts you on the local mobile market place.  The features include tap to call business number, coupon tab, menu tab and location Google map finder.

 

 

 

 

 

 

 

 

 

 

 

 

This kind of site can also be created for your business.